Think of your blog as a magazine or a “information Hub” for a club, organization, church or hobby. If you have information that is specific to those groups of people they now have a reason to go to your site.
You can now use a portion of your page to promote events, parties, anniversaries, or other announcements for a fee.
You can also choose to open your page up to local advertisers such as the restaurant or the coffee shop nearby. Don’t forget about the book store or the hair salon and the clothing boutique, they would probably appreciate a way to reach their customers and make new ones as well.